Mobil Diesel Efficient™

ExxonMobil engineered a new diesel fuel with multiple efficiency benefits for the commercial trucking industry. The challenge for Digital Image Studios was to represent all of the fuel’s benefits in a clear and digestible manner. An ideal use for CGI Animation is demonstrating something that is difficult or impossible to do otherwise. Our storyboards aided the editing and finalization of the script, allowing us to work up an animatic for timing and composition. Final CGI animations were edited into a final piece with the appropriate branding and supers.

CGI Animation | Visual Effects | Storyboarding | Editing